From ₽1 million to ₽10 million.

Now the figures for each direction

1,432 enquiries and calls for dental implantation in the most competitive city in Russia

1,432 enquiries and calls for dental implantation in the most competitive city in Russia

1,432 enquiries and calls for dental implantation in the most competitive city in Russia

1,005 enquiries and calls for dental crowns, with the creation of a new and unique offer

I will not include screenshots of the statistics for prosthetics and treatment here. There was no strong emphasis on these services. Prosthetics did not take off at all, and treatment was merely an occasional supporting direction.

The final outcome: our cooperation continues to this day. Over all the time we have worked together, Elena and I have become true partners and friends. She is a person I respect immensely, and I admire her resilience and openness. I know there is a long and difficult road ahead of us, but I am confident that together we will manage.

I will add that in this case study I tell the story in the first person, but in reality my contribution is only part of the long, hard work of a close-knit team. And I want to thank everyone who took part in the work: the administrators Zhenya and Dasha, the operator Kamilla, the coordinator Maria, the manager Ksenia, and my whole team, who help me tirelessly. In addition, many thanks to Natasha, Rosita and Marina from Calltouch for their constant help.

Special thanks to Elena Nikolaevna for her strength of spirit, trust and openness.

Once more about the overall result:

Quick and easy results are not to be had in niches like dentistry, with competition as fierce as it is today.

Quick and easy results are not to be had in niches like dentistry, with competition as fierce as it is today.

BEFORE: A signature dental clinic in decline and on the brink of closure, with debts and litigation against the contractors who built the website.

Turnover under ₽1 million.

Patients: around 20 people a month coming to Elena Nikolaevna personally, solely through recommendations.

AFTER: 7x growth, comprehensive development, a system and a staff built.

Average turnover of ₽7 million, 150-200 patients a month.

From 1.12.2019 to 15.06.21, total enquiries and calls: 4,473:

- 1,432 for dental implantation in Moscow

- 1,660 for All-on-4

- 1,005 for crowns

- 376 for veneers, lumineers and ultraneers

Quick and easy results are not to be had in niches like dentistry, with competition as fierce as it is today.

Only integrated marketing, logic and experience work. We already have all of that :) And we simply do not work any other way. To see for yourself, you can read more dental case studies here: “Dental Moscow” and “Vazhnaya Persona”.

But you are welcome to talk to us about this kind of work. For packaging and building systematic marketing, contact epic name. or message our VK community. There you can leave an enquiry or ask questions.

You can see the landing pages here. If any of the links do not work, let us know and we will send another. The landing pages were made and revised a long time ago:

and veneer fitting

Making and fitting lumineers

Making and fitting implants, all-inclusive

All-inclusive implantation

Astra Tech implant placement

Nobel implant placement

Dr Elena Mokrenko's Signature Dental Clinic

Crowns

All-on-4/6